In 2010May, nine public advertising and development research center of the State Council jointly carried out "in the multimedia monitoring and information release platform" task seminar, through the Ministry of communications, the State Administration of radio, the national development and Reform Commission and other departments of the experts attending the meeting and discuss, proved National Highway passenger television network feasibility report, as well as for platform development direction in the future the research outcomes of the conference, established by Beijing Jiu public advertising company takes the lead, plan not later than in the end of 2011will be the national highway network in the country to promote the implementation of the national highway network, the work of early days survey launched simultaneously. The project was formally renamed:" national highway passenger transport network"